Enduring a Bear Market: How to Stay Steady When the Markets Drop
If you've been watching your investment accounts lately and feeling a little anxious — you're not alone. Bear markets, while a normal part of investing, can test even the most seasoned investor's patience and nerves.
But here's the truth: markets fall, and markets rise. The investors who come out stronger are the ones who stay steady, stay thoughtful, and stick to their long-term plan.
Let's talk about what a bear market really means, and how you can weather it with confidence.
📉 What Is a Bear Market?
A bear market is typically defined as a decline of 20% or more in a major stock market index, like the S&P 500, from its recent peak. While they can feel alarming in the moment, they're a natural part of market cycles. While the most recent dip into bear market territory was quick, and we are not ‘in a bear market’ currently, let’s dive into a few specifics to get a better understanding. Whether it’s this current market volatility or the next, we will most definitely experience more bear markets in the future.
Historically, bear markets have occurred about once every 6 years on average. They tend to be shorter than bull markets, with the average bear market lasting approximately 1-2 years.
That means even though downturns feel intense while you're in them, they tend to be temporary chapters in a much longer investing story.
The chart below puts bear markets into perspective when thinking about the long-term history of the stock market. While painful to endure, they are blips on the radar if you stay invested.
How to Endure a Bear Market Without Losing Your Mind (or Your Money)
Zoom Out and Look at the Big Picture
It's easy to get caught up in day-to-day market swings, but real wealth is built over decades, not days. In the chart above, take note of how every downturn is eventually followed by a recovery and new highs. While past performance is not a predictor of future performance, the stock markets have continued to reach new highs.
Stick to Your Financial Plan
If your portfolio was built with your time horizon, goals, and risk tolerance as cornerstones in your financial plan, it's likely designed to withstand market downturns. Are your goals still the same? Is your timeline intact? If so — stay the course. If you are a client of mine, we prepared for a downturn and have a plan in place for what to do - now is the time to act on that plan.
Focus on What You Can Control
You can't control interest rates, inflation, or the markets. But you can control how you react.
Keep your emergency fund intact. Spend wisely.
Continue regular contributions to retirement accounts and savings plans if at all possible. Remember, there are buying opportunities now that weren’t there a few months ago!
Stay disciplined…even when it hurts.
Use Market Declines as an Opportunity
Bear markets often create chances to buy high-quality investments at lower prices. It's like a sale for long-term investors.
If you have extra cash or have been waiting to invest, now is the time to intentionally deploy that cash into your investment strategy.
Don't Go It Alone
Money decisions get emotional in volatile markets. Having a trusted financial planner by your side can help you make thoughtful, objective choices when emotions run high.
If you're feeling anxious about your investments or future plans, let’s chat. A 20-minute conversation might be all you need to feel grounded again.
Final Thought
Bear markets aren't fun, but they aren't forever. History has shown that patient, disciplined investors tend to be rewarded over time. The key is to endure the tough seasons and take advantage of the opportunity at hand so you're positioned to enjoy the growth that follows.
If you need a listening ear, a portfolio review, or a fresh perspective on your financial strategy, I'm here for you.
Let's schedule a conversation.
Recent Articles Written by Kristiana:
Fiduciary Financial Advisors, LLC is a registered investment adviser and does not give legal or tax advice. Information presented is for educational purposes only and does not intend to make an offer or solicitation for the sale or purchase of any securities. The information contained herein has been obtained from a third-party source which is believed to be reliable but is subject to correction for error. Investments involve risk and are not guaranteed. Past performance is not a guarantee or representation of future results.
Fiduciary Financial Advisors does not give legal or tax advice. The information contained does not constitute a solicitation or offer to buy or sell any security and does not purport to be a complete statement of all material facts relating to the strategies and services mentioned.
Tax-Smart Retirement Withdrawals: How Discipline today results in freedom tomorrow.
One of the most overlooked aspects of retirement planning is your withdrawal strategy—how you take money from your accounts. Without a plan, you could end up paying more taxes than necessary, reducing the longevity of your investments. By strategically withdrawing from your accounts, you can optimize your tax bill and potentially extend the life of your portfolio.
Do not be fooled into thinking that this is something you don’t have to think about until you near retirement age - that could not be further from the truth! The flexibility of your retirement withdrawal strategy is directly tied to the cash flow planning, tax planning, and savings strategy you implement in your working years.
The Three Main Buckets of Tax Diversification
Understanding how different types of retirement accounts are taxed is crucial to a well-structured withdrawal strategy. There are three main tax buckets to consider:
1. Ordinary Income Bucket
These funds are taxed at ordinary income rates, which currently range from 10% to 37%, depending on your marginal tax bracket.
Examples include:
W-2/1099 wages
Business income
Rental income
Ordinary dividends and interest from a taxable brokerage account
High-yield savings interest
Short-term capital gains from a brokerage account or sale of other assets
Withdrawals from traditional IRAs, 401(k)s, and similar tax-deferred accounts
2. Long-Term Capital Gains Bucket
Long-term capital gains are taxed at preferential rates of 0%, 15%, or 20%, depending on your taxable income.
Examples include:
Sales of long-term securities in a brokerage account
Profits from the sale of long-term assets (i.e. rental home, business assets, etc.)
3. Tax-Free Income Bucket
These funds are entirely tax-free when withdrawn under the right conditions.
Examples include:
Roth IRA and Roth 401(k) withdrawals (if qualified)
Principal from savings accounts or after-tax contributions to brokerage accounts
Having a proper ratio of your portfolio in these different tax buckets will not only save you in taxes over your entire lifetime, but it also can add flexibility to other aspects of your financial plan as you near retirement, such as healthcare.
Consider Healthcare Challenges
Be Aware of Health Care Opportunities - Managing taxable income wisely may allow you to qualify for subsidies on the Health Insurance Marketplace by minimizing withdrawals from tax-deferred accounts.
Mind the Medicare IRMAA Surcharges – Medicare premiums are subject to an income-related monthly adjustment amount (IRMAA), based on a two-year look-back period. Large withdrawals from tax-deferred accounts could push you into a higher Medicare premium bracket, unnecessarily increasing healthcare costs.
Focus on What You Can Control
Financial headlines often focus on what’s beyond your control—market fluctuations, Federal Reserve interest rate decisions, or potential tax law changes. Worrying about these external factors can lead to anxiety and inaction. Instead, shift your focus to what you can control: how you save, where/how you invest, and how you structure your future withdrawals.
By diversifying your retirement savings across different tax buckets, you gain more flexibility in deciding how to draw income in retirement. This strategy can help minimize taxes, stay within favorable tax brackets, and strategically pass wealth to heirs.
A Balanced Approach
The best withdrawal strategy depends on your tax bracket, investment returns, and most importantly, your future financial needs. Your specific goals should be the drivers of your financial plan. By taking a thoughtful, tax-aware approach, we can do our best to control what we can, regardless of the noise around us.
It’s never too early to start thinking about tax diversification within your investment portfolio. The discipline you apply during your working years translates to flexibility and freedom in retirement. If you’d like to explore how a tax-efficient savings strategy can impact your financial future, let’s connect!
Recent Articles Written by Kristiana:
Fiduciary Financial Advisors, LLC is a registered investment adviser and does not give legal or tax advice. Information presented is for educational purposes only and does not intend to make an offer or solicitation for the sale or purchase of any securities. The information contained herein has been obtained from a third-party source which is believed to be reliable but is subject to correction for error. Investments involve risk and are not guaranteed. Past performance is not a guarantee or representation of future results.
Fiduciary Financial Advisors does not give legal or tax advice. The information contained does not constitute a solicitation or offer to buy or sell any security and does not purport to be a complete statement of all material facts relating to the strategies and services mentioned.
Financial Love Languages: A Couple’s Guide to Building Wealth Together
For many couples, financial conversations can be a source of tension. Working with clients, I’ve noticed that often this tension stems from a misunderstanding of each other's natural tendencies and values. Sometimes it's difficult to understand and identify our own deep-seeded values - doesn’t everyone just think like I do?!
Understanding each other’s "financial love language" can transform these discussions into opportunities to strengthen your relationship and work toward shared goals. Clarity is kindness!
What Are Financial Love Languages?
The concept of financial love languages adapts the idea of love languages—how people give and receive love—to the world of money. Everyone has a unique relationship with money shaped by their upbringing, experiences, and values. Recognizing your partner’s financial love language can help you navigate differences in spending, saving, investing, and planning habits.
Here are five common financial love languages:
1. The Saver
Core Traits: Loves building a financial safety net and prioritizes long-term security over immediate gratification.
How They Operate: Savers often prefer maintaining a robust emergency fund (at least six months of living expenses) and shy away from unnecessary risks.
How to Support Them: Celebrate their commitment to stability and work together to define clear savings goals, such as retirement planning or purchasing a home.
2. The Spender
Core Traits: Enjoys treating themselves and others, valuing experiences, travel, or material comforts.
How They Operate: Spenders might allocate a specific portion of their budget for indulgences, such as a travel fund or a splurge account.
How to Support Them: Encourage their zest for life by creating a financial plan that accommodates flexible spending while ensuring long-term goals are still prioritized. A bucket strategy can work wonders here!
3. The Investor
Core Traits: Focuses on growing wealth through calculated risks and strategic decisions.
How They Operate: Investors thrive on understanding the details of holdings and might allocate a small portion of their portfolio to speculative opportunities.
How to Support Them: Engage with their enthusiasm by discussing investment strategies and aligning their goals with the broader financial plan. Having a hobby/play account for speculative investments can be a great solution to keep the financial plan on track.
4. The Planner
Core Traits: Thrives on structure, setting budgets, and meticulously tracking financial goals.
How They Operate: Planners love detailed financial plans and tracking progress through spreadsheets or planning software.
How to Support Them: Provide the nitty gritty details of the cashflow plan and retirement projections. Collaborate with your advisor on creating a detailed financial roadmap and schedule regular check-ins to review progress and pivot as needed.
5. The Giver
Core Traits: Finds joy in sharing resources through gifting or charitable contributions.
How They Operate: Givers prioritize supporting loved ones or charitable causes. Working with a great advisor allows for maximum tax-efficiency, making your dollar as generous as possible.
How to Support Them: Work together to incorporate charitable giving into the financial plan, ensuring it aligns with other priorities like savings and investments. Charitable planning is a proactive process that should be woven into the financial plan all year long.
Building a Financial Partnership
Identifying your financial love languages can give you a great starting point to understand deeply held values within one another. Pinpointing your money motivators helps align your approaches and build a stronger financial foundation together.
Having different financial motivations doesn’t mean you can’t create a cohesive plan. With proactive planning and open communication building and sticking to a financial plan can bring a lot of joy to your life!
Money doesn’t have to be a source of stress in your relationship. Instead, it can become a way to deepen your connection and work toward shared dreams. This Valentine’s Day enjoy a heartfelt conversation about your financial future. After all, what’s more romantic than building a life and accomplishing goals together?
Recent Articles Written by Kristiana:
Fiduciary Financial Advisors, LLC is a registered investment adviser and does not give legal or tax advice. Information presented is for educational purposes only and does not intend to make an offer or solicitation for the sale or purchase of any securities. The information contained herein has been obtained from a third-party source which is believed to be reliable but is subject to correction for error. Investments involve risk and are not guaranteed. Past performance is not a guarantee or representation of future results.
Fiduciary Financial Advisors does not give legal or tax advice. The information contained does not constitute a solicitation or offer to buy or sell any security and does not purport to be a complete statement of all material facts relating to the strategies and services mentioned.
Featured In: ApartmentGuide
Kristiana Daniels, CFP®, EA, BFA™ was named an expert in an ApartmentGuide article, a subsidiary of Redfin. Check out the featured article: Tips for Couples Cohabitating for the First Time | ApartmentGuide.com
Fiduciary Financial Advisors, LLC is a registered investment adviser. Information presented is for educational purposes only and does not intend to make an offer or solicitation for the sale or purchase of any securities. Investments involve risk and are not guaranteed. Be sure to consult with a qualified financial adviser and/or tax professional before implementing any strategy discussed herein.
Recent Articles Written by Kristiana:
Financial Planning Feature: Wealth Think Wisdom, vision, wealth: How parents can instill enduring financial habits
Kristiana Daniels, CFP®, EA, BFA™ had the privilege of being featured in Financial Planning, where she shares insights on the importance of instilling enduring financial habits in the next generation.
Kristiana emphasizes the need for proactive and intentional thought behind how we incorporate our children and our client’s children in building solid foundations and generational wealth.
Fiduciary Financial Advisors, LLC is a registered investment adviser. Information presented is for educational purposes only and does not intend to make an offer or solicitation for the sale or purchase of any securities. Investments involve risk and are not guaranteed. Be sure to consult with a qualified financial adviser and/or tax professional before implementing any strategy discussed herein.
Recent Articles Written by Kristiana:
2025 Financial Wellness Checklist: 7 Steps to a Healthier Future
It’s that time of year when everywhere you look, you’re encouraged to reflect on the previous year and set new goals for the one ahead. Don’t forget to take the temperature of your financial health.
Here we sit in 2025! It’s that time of year when everywhere you look, you’re encouraged to reflect on the previous year and set new goals for the one ahead. Physical and mental health goals, career moves, and personal bucket list items often take center stage. But amid all the dreaming, don’t forget to take the temperature of your financial health.
To improve your overall financial well-being this year, here are a few steps to get you started and position yourself for long-term success.
1. Eliminate Unnecessary Expenses
Start by taking inventory of your subscription services. Remember when you signed up for that free trial of Apple Music or HelloFresh six months ago and forgot to cancel it? Oops! Comb through your credit card statements to identify recurring charges for services you no longer use and cancel them.
Go one step further: For services that have increased their prices—like your internet or cable provider—call and ask if there’s a better offer available. You might be surprised at the deals you can secure simply by asking.
2. Review Your Insurance Coverage
If you own a home, chances are its value has increased in recent years. Now is a great time to review your homeowner’s insurance policy to ensure adequate coverage. Did you know an insurance company will only fully cover damage to your home if your policy covers at least 80% of the home’s total replacement value? Keeping your coverage up to date can save you from financial headaches down the line.
Also, review your life insurance. Is the coverage amount still appropriate given your current expenses, income, and anticipated needs? Regular reviews help ensure your family’s financial security remains intact.
3. Automate Your Savings
One of the easiest ways to build your savings is to automate the process. Set up monthly direct deposits or automatic transfers from your checking account to a brokerage account, high-yield savings account, or IRA. Once it’s set up, you’re less likely to miss the money, and your savings will grow without additional effort.
4. Increase Retirement Plan Contributions
Contributing to your employer-provided retirement plan is a relatively painless way to save for the future. Instead of contributing a flat dollar amount, set a percentage of your salary to defer. This way, your contributions automatically increase as your pay grows.
Consider going one step further by increasing your contribution rate by 1-2% this year. A small adjustment like this can have a significant impact over the course of your career.
Additionally, depending on your financial situation, explore deferring income to the Roth feature of your employer’s retirement plan. This option can provide more flexibility in retirement and potential tax savings over your lifetime.
5. Review Estate Planning Documents
Life changes, and so should your estate plan. Ask yourself:
Are the people you’ve named in your will or trust still the right choices?
Is your medical durable power of attorney assigned to the best person to advocate for you in an emergency?
Have your children reached adulthood, and are you now comfortable naming them as successor trustees instead of your sibling?
These details are easy to overlook but crucial to keeping your estate plan aligned with your wishes.
6. Reevaluate Your Financial Goals
Take time to reassess your financial goals. Are they still aligned with what you hope to achieve in the future? Have your priorities shifted? Organize your list of goals and determine what’s most important to you right now.
Also, consider whether you’re making forward progress. If not, identify the roadblocks that might be holding you back. Evaluating your financial health requires reflecting on where you started, understanding where you want to go, and objectively tracking your progress.
7. Explore Tax-Saving Opportunities
Proactive tax planning can save clients significant money over the course of the entire lifetime. Take advantage of tax-advantaged accounts like HSAs and IRAs. Review your withholdings to ensure you’re not giving the government an interest-free loan or facing a big tax bill come April.
If you’re a small business owner or self-employed, consider strategies like maximizing retirement contributions or claiming proper deductions. Tax planning is a year-round activity that will enhance your financial health.
If your financial plan needs a wellness check, let’s connect.
It’s a privilege to walk alongside you on your journey to optimal financial health. By tackling these steps, you can set yourself up for a brighter financial future in 2025 and beyond.
Fiduciary Financial Advisors, LLC is a registered investment adviser and does not give legal or tax advice. Information presented is for educational purposes only and does not intend to make an offer or solicitation for the sale or purchase of any securities. The information contained herein has been obtained from a third-party source which is believed to be reliable but is subject to correction for error. Investments involve risk and are not guaranteed. Past performance is not a guarantee or representation of future results.
Fiduciary Financial Advisors does not give legal or tax advice. The information contained does not constitute a solicitation or offer to buy or sell any security and does not purport to be a complete statement of all material facts relating to the strategies and services mentioned.